You’d be amazed at how one single word can change your life forever, especially if you found yourself having a permanent attraction towards it. For me, that word is ‘Customer.’ Why am I so attracted to that word? Well, first, my name Tomer is “Customer less the cus(s),” a humorous phrase I use to help people spell my non-traditional name. Second, I value myself to be a well-educated consumer of countless brands from all over the globe, one who values the ingenuity and hard-work of brands and branding, of high-quality products, of design aesthetics, and of big companies learning to connect with their customers.
What makes me the right person to speak about customer care? I am a Guerrilla Marketer at heart and a UI/UX designer by profession. The former requires that I be 100% truthful, transparent, genuine, and value-driven; the latter demands a thorough understanding of design aesthetics and human behavior. My two halves make me a genuine person who not only understands human behaviour, but relishes in the unique differences, beauties, and emotions every person has. I see our differences not as a roadblock, but as impetus to a symbiotic customer care and business relationship.
One of my personal tenets is “dreaming big,” as I’m an incorrigible dreamer and believe in compassion, kindness, and generosity for the greater good of humankind. Every meeting is an opportunity, every connection a possibility to spread my personal message not just of connecting with customers, but of spreading the genuine happiness and joy that flows through my veins. For me, speaking about personal happiness is essential to my life as I am the hero of my own journey, the author of my own story, and I stand in awe of great storytellers like ©Apple, ©Disney, and ©MARVEL.
When I’m not speaking or studying top performing organizations or networking with clients and other entrepreneurs, I am at home with my family of dreamers: I have a stellar wife who lets me follow my dreams, three wild children who I dream for, and one crazy dog who, more often than not, wakes me up from my dreams.